Command Attention and Grow Your Influence.
Stand Out on LinkedIn:
Build Your Brand, Boost Your Influence, and
Bring in More Business
If you want to scale your business and position yourself as someone people like, know, and trust, you need a strong personal brand. Executive Lens helps busy business owners, investors, and entrepreneurs, like, you transform your expertise into a powerful LinkedIn presence - with only 1-2 hours per month of your time!
Command Attention and Grow Your Influence.
Stand Out on LinkedIn:
Build Your Brand, Boost Your Influence, and Bring in More Business
If you want to scale your business and position yourself as someone people like, know, and trust, you need a strong personal brand. Executive Lens helps busy professionals and executives like you transform your expertise into a powerful LinkedIn presence—without the overwhelm.
Sounds like something you’ve experienced?
Struggling to stand out in your industry despite your expertise?
Losing potential opportunities to competitors with stronger brands?
Unsure of how to position yourself as a thought leader?
Don't know how to translate your knowledge into compelling content?
Finding it hard to maintain a consistent presence on social media?
Overwhelmed by content creation and demand generation strategies?
These are common challenges I’ve seen time and time again
after working with industry leaders for over 20 years.
Sounds like something you’ve experienced?
Struggling to stand out in your industry despite your expertise?
Unsure how to position yourself as a thought leader?
Finding it hard to maintain a consistent social media presence?
Losing potential opportunities to competitors with stronger brands?
Not sure how to translate your knowledge into compelling content?
Overwhelmed by content creation and demand generation strategies?
These are common challenges I’ve seen time and time again after working with industry leaders for over 20 years.
The reality is that many accomplished
professionals struggle to translate their expertise
into a strong digital presence, and as a result,
they miss out on game-changing opportunities.
Serena Holmes
The reality is that many accomplished professionals struggle to translate their expertise into a strong digital presence, and as a result, they miss out on game-changing opportunities.
Serena Holmes
After working with thought leaders across various industries, I’ve seen firsthand how many talented professionals remain overlooked - not because they lack expertise, but because they don’t have a clear, strategic way to showcase it.
The hard truth? If you’re not positioning yourself online, you’re leaving opportunities & revenue on the table.
The Shift that Changes Everything
What separates highly sought-after thought leaders from those who struggle to get noticed?
A well-crafted content strategy that turns their knowledge into influence.
I turn experts into industry authorities—building credibility, attracting premium clients, and creating unstoppable momentum without cold outreach.
Now, I’m sharing the exact process that has worked for them.
After working with thought leaders across various industries, I’ve seen firsthand how many talented professionals remain overlooked not because they lack expertise, but because they don’t have a clear, strategic way to showcase it.
The hard truth? If you’re not positioning yourself online, you’re leaving opportunities & revenue on the table.
The Shift that
Changes Everything
What separates highly sought-after thought leaders from those who struggle to get noticed? A well-crafted content strategy that turns their knowledge into influence.
I turn experts into industry authorities—building credibility, attracting premium clients, and creating unstoppable momentum without cold outreach.
Now, I’m sharing the exact process that has worked for them.
So, I developed this agency:
Executive Lens
A DONE FOR YOU CONTENT STRATEGY AND POSITIONING FRAMEWORK that will help
you build a powerful personal brand that drives meaningful conversations,
creates trends, and opens doors to new opportunities.
The Executive Lens
A DONE FOR YOU CONTENT STRATEGY AND POSITIONING FRAMEWORK that will help you build a personal brand that drives meaningful conversations, creates trends, and opens doors to new opportunities.
How it works:
Step 1
Personal Brand Positioning
Define your unique voice and key messaging pillars.
Step 2
Content Strategy Development
Create a compelling content roadmap for your audience.
Step 3
Thought Leadership Execution
Publish, engage, and build meaningful industry influence.
Executive Lens Will Help You Build a Presence On LinkedIn That Opens Doors
This is a step-by-step system designed for busy business owners, investors, and entrepreneurs who want to establish themselves as thought leaders and create demand.
What You'll Get:
Personal Brand Positioning Strategy + Thought Leadership Roadmap ($1,500)
Monthly Content Calendar Planning ($500)
Monthly Recording Session ($1,000)
Professionally Edited Videos x 12 and Graphic Posts x 8 = 20 Total ($3,000)
Professionally Written LinkedIn Posts For Each Video and Graphic x 20 Total ($1,000)
Exclusive Access To Our Executive Community (Priceless!)
Price Today: $2,000 (USD$)
Or 2,500+hst (CDN$)
How it works:
Step 1
Personal Brand Positioning
Define your unique voice and key messaging pillars.
Step 2
Content Strategy Development
Create a compelling content roadmap for your audience.
Step 3
Personal Brand Positioning
Publish, engage, and build meaningful industry influence.
The Executive Lens Will Help You Build a Presence On LinkedIn That Opens Doors
This is a step-by-step system designed for busy professionals who want to establish themselves as thought leaders and create demands for their business.
What you'll get:
Personal Brand Positioning Strategy + Thought Leadership Roadmap ($1,500)
Monthly content calendar planning ($1,500)
Monthly recording session ($1,000)
Professionally edited videos x 12 and Graphics x 8 ($2,000)
Exclusive access to Executive Community!
Hear it directly from our clients:
" We definitely see, probably, the best return of investment of any marketing efforts we've ever put out there"
" I like to do what I do but there's also other marketing stuff that I'm not good at. What a great thing!"
" I have to have you come onboard to do all this for our company. You are really good at this"
Hear it directly from
our clients:
" We definitely see, probably, the. best return of investment of any marketing efforts we've ever put out there"
" I like to do what I do but there's also other marketing stuff that I'm not good at. What a great thing!"
" I have to have you come onboard to do all this for our company. You are really good at this"
The Ideal Client Profile For Executive Lens
Visionaries seeking to elevate their industry presence, attract top-tier opportunities, and position themselves as a thought leader.
Founders and innovators looking to establish themselves as pioneers in their niches.
Top-tier consultants, lawyers, doctors, and professionals showcasing their expertise to stand out in competitive markets.
Organizations interested in elevating their leadership teams’ visibility to strengthen the company’s credibility and reputation.
If you’re one of these leaders, it’s time to be seen.
The Ideal Audience
For This:
Visionaries seeking to elevate their industry presence, attract top-tier opportunities, and position themselves as a thought leader.
Founders and innovators looking to establish themselves as pioneers in their niches.
Top-tier consultants, lawyers, doctors, and professionals showcasing their expertise to stand out in competitive markets.
Organizations interested in elevating their leadership teams’ visibility to strengthen the company’s credibility and reputation.
If you’re one of these leaders, it’s time to be seen.
About Me
Serena Holmes
Founder, Executive Lens
As a branding strategist and content marketing expert, I help top professionals turn their expertise into authority. After working with executives, industry leaders, and global brands for over 20 years, I’ve seen what it takes to create demand, build influence, and open doors to game-changing opportunities.
Let’s elevate your personal brand together.
About Me
Serena Holmes
Founder, Executive Lens
As a branding strategist and content marketing expert, I help top professionals turn their expertise into authority. After working with executives, industry leaders, and global brands for over 20 years, I’ve seen what it takes to create demand, build influence, and open doors to game-changing opportunities.
Let’s elevate your personal
brand together.
More Testimonials:
Serena is a resourceful, well connected strategic thinker, and a definite asset to your team. No matter the objective, she will work with you until the desired outcome is achieved.
Kimberley Crawford
We are always blown away by Serena's attention to detail, organization and polished professionalism. She is simply top notch at everything she applies her hand to.
Mandy Resendes
Serena is one of the most hard working + caring professionals I've ever come across. HIGHLY recommend setting up a call to discuss working together!
Steve Arneson
Serena is diligent, professional and an expert at communicating. All attributes that are very hard to come by these days.
Sarah Skalkos
Serena is very responsive, very professional and is ALWAYS very helpful! She is also very knowledgeable and takes great pride in her work.
Sibtain Panju
Serena is a rockstar at what she does!! Absolutely phenomenal!! I would highly recommend her as an agent!
Kunal Mohindra
More Testimonials:
Serena is a resourceful, well connected strategic thinker, and a definite asset to your team. No matter the objective, she will work with you until the desired outcome is achieved.
Kimberley Crawford
We are always blown away by Serena's attention to detail, organization and polished professionalism. She is simply top notch at everything she applies her hand to.
Mandy Resendes
Serena is one of the most hard working + caring professionals I've ever come across. HIGHLY recommend setting up a call to discuss working together!
Steve Arneson
Serena is diligent, professional and an expert at communicating. All attributes that are very hard to come by these days.
Sarah Skalkos
Serena is very responsive, very professional and is ALWAYS very helpful! She is also very knowledgeable and takes great pride in her work.
Sibtain Panju
Serena is a rockstar at what she does!! Absolutely phenomenal!! I would highly recommend her as an agent!
Kunal Mohindra
Frequently Asked Questions
We handle ALL the heavy lifting! You’ll need about 1-2 hours per month to record and approve content.
Our core strategy is built for LinkedIn, but content can be repurposed for other channels.
No worries! We help you establish your brand from scratch and position you as a thought leader.
Absolutely. That’s exactly why our agency exists. We provide professionally written content and a strategy tailored to your voice—so you never have to stare at a blank screen again.
While personal brand building is a long-term investment, many clients start seeing increased engagement and inbound opportunities within the first 30–60 days.
Yes! Our team is available for ongoing support and quick turnarounds via email or messaging throughout the engagement.
100%. We tailor your brand positioning and content strategy specifically to your industry, audience, and goals—whether you’re in tech, finance, healthcare, real estate, or beyond.
We’re happy to collaborate! Our services can either complement your existing efforts or provide a specialized layer focused purely on thought leadership and executive positioning.
Definitely. You’ll always have final say. We’ll send content drafts for your review, and nothing goes live without your green light.
Unlike cookie-cutter companies, this is a high-touch, done-for-you experience rooted in 20+ years of real-world branding expertise. We don’t just tell you what to do—we do it with you and for you.
Have more questions?
Frequently Asked Questions
We handle ALL the heavy lifting! You’ll need about 1-2 hours per month to record and approve content.
Our core strategy is built for LinkedIn, but content can be repurposed for other channels.
No worries! We help you establish your brand from scratch and position you as a thought leader.
Absolutely. That’s exactly why our agency exists. We provide professionally written content and a strategy tailored to your voice—so you never have to stare at a blank screen again.
While personal brand building is a long-term investment, many clients start seeing increased engagement and inbound opportunities within the first 30–60 days.
Yes! Our team is available for ongoing support and quick turnarounds via email or messaging throughout the engagement.
100%. We tailor your brand positioning and content strategy specifically to your industry, audience, and goals—whether you’re in tech, finance, healthcare, real estate, or beyond.
We’re happy to collaborate! Our services can either complement your existing efforts or provide a specialized layer focused purely on thought leadership and executive positioning.
Definitely. You’ll always have final say. We’ll send content drafts for your review, and nothing goes live without your green light.
Unlike cookie-cutter companies, this is a high-touch, done-for-you experience rooted in 20+ years of real-world branding expertise. We don’t just tell you what to do—we do it with you and for you.
Have more questions?
Ready to Elevate Your Influence?
Take the First Step Today!
Your expertise deserves recognition, and your personal brand should work for
you—not against you. Don’t let another opportunity pass you by.
Ready to Elevate Your Influence? Take the First Step Today!
Your expertise deserves recognition, and your personal brand should work for you—not against you. Don’t let another opportunity pass you by.
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